In the cease-and-desist letter, the company said it will halt unauthorized use of “Presley’s name, likeness, voice image, and other elements of Elvis Presley’s persona in advertisements, merchandise and otherwise.” The letter also said “Elvis,” “Elvis Presley,” “and “The King of Rock and Roll” are protected trademarks.
#Elvis chapels in las vegas movie#
The licensing company oversees the estates of big names like movie star Marilyn Monroe and boxer Muhammad Ali and 50 consumer brands. Graceland Wedding Chapel, which performs 6,400 Elvis-themed weddings per year, has not been served a warning yet, according to manager Rod Musum.Īuthentic Brands Group did not immediately respond Tuesday to an emailed request for comment.
One chapel last weekend had its Elvis impersonator change instead into a leather jacket, jeans and a fedora for a “rock ‘n’ roll” themed ceremony, the Review-Journal reported. A number of people might lose their livelihood,” Goya said. “It might destroy a portion of our wedding industry. The city’s wedding industry generates $2 billion a year, and officials say Elvis-themed weddings represent a significant number of the ceremonies performed. We were just hitting our stride again through COVID, then this happens.”Ĭlark County Clerk Lynn Goya, who led a marketing campaign promoting Las Vegas as a wedding destination, said the order for chapels to stop using Elvis couldn’t have come at a worse time for the sector. “We are a family-run business, and now we’re hanging with the big dogs,” said Kayla Collins, who operates and the Little Chapel of Hearts with her husband. With Elvis so closely tied to Vegas’ wedding industry, some say the move could decimate their businesses.
0 kommentar(er)
